By Kim Duke

Everyone has heard the old expression "If you do THAT - you'll stand out like a sore thumb!" The Sales Diva is here to tell you that your goal in sales is to BE THE SALES SORE THUMB! Especially when you are leaving voice mail and e-mail messages for your customers or prospects.

Imagine a phone. Imagine a computer. Imagine them full of so many e-mail and voice-mail messages they could explode. This is what your customer is living every day. In this Age of Technology and Convenience listening to voice mail and scanning through e-mail is two degrees away from being in Hell. In my former corporate life I received between 25-50 e-mail messages a day. Add this to the phone messages and you had one grumpy girl! Very few of the messages stood out - but they definitely received my attention if they did!